Growth Or ( And ) Csr Essay - 1426 Words

Growth or (and) CSR ..The Caterpillar Story Caterpillar has always been a market seeker since its inception. Within a span of ten years, it expanded its business from the USA to Europe and Australia by supplying machinery for the World War 1. As it entered the construction industry, its influence in the market grew and so did its market share. After reaping the benefits of operating in developed economies, caterpillar started expanding its business to Asia and Africa. Although these markets were heavily dependent on the developed economies for their growth, the gradual rise of the BRICS nations who started acquiring more share in the world trade made them an attractive investment. When the global economic crisis loomed over the world’s most powerful economies, businesses in these countries became nervous and they were to incur huge losses. On the other hand, emerging markets adapted very well to the global economic crisis and proved to be a safe haven for companies. This is where caterpillar’s strategy of constan t market seeking ensured that they were virtually unaffected by the global financial crisis. On the contrary, analysts saw a rise in the value of caterpillar during this period. While economies like Europe and the USA were experiencing depression in 2008, caterpillar reported an all-time record for its sales, revenue and profit per share. Its sales increased by 30 percent outside North America while it could squeeze only 7 percent growth from North America. ThisShow MoreRelatedCsr : An Agenda For Inclusive And Sustained Growth Indicator Essay1711 Words   |  7 PagesCSR: AN AGENDA FOR INCLUSIVE AND SUSTAINED GROWTH INDICATOR RAISWA SAHA DEPARTMENT OF MANAGEMENT STUDIES SRM UNIVERSITY, SONEPAT, HARYANA ABSTRACT With the expanding globalization and persistent ecological issues, role of CSR has been redefined and aims to broaden the societal context within which it operates. CSR acts as a commitment for attaining inclusivity and community development in order to reflect a positive impact on the society. In an increasingly fast-paced global economy, CSR actsRead MoreEvaluate the Relative Importance of Corporate Social Responsibility Relative to Other Corporate Objective947 Words   |  4 PagesQ2) â€Å"Evaluate the relative importance of corporate social responsibility relative to other corporate objective† (40 Marks) Corporate social responsibility (CSR) is a firm’s decision to accept responsibility for its social, environmental and ethical actions. A firm’s decisions whether to adopt and rank importance to CSR should be due to a variety of reasons, like the financial stability of the company aswell as the culture of the organisation. But one definitive factor would be a firm’s corporateRead MoreMost Industries Today Have Already Realized The Necessity1724 Words   |  7 Pagestoday have already realized the necessity of incorporating CSR into their business strategies and the necessity to nurture and include all the relevant stakeholders in their growth stories. India has a long tradition of patriarchal philanthropy. The concept of helping the poor and disadvantaged was cited in several ancient literatures. In the pre-industrialization period philanthropy, religion and charity were the key drivers of CSR. The term CSR itself came into common use in the early 1970s. 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Shrinking government resources, coupled with a distrust of regulationsRead MoreImpact Of Corporate Social Responsibility On A Companys Performance1127 Words   |  5 PagesSocial Responsibility (CSR) beneficial to a company’s performance? Sub-prompt: Evaluate how CSR can be beneficial to company’s financial performance. 1. Introduction Corporate social responsibility (CSR) has become more influential when making company’s decisions. 53% of the SP, an index based on market capitalizations of 500 U.S. companies, has published CSR reports in 2012 as compared to 19% in 2011. An approach, suggested by Business for Social Responsibility, considers CSR as attaining commercialRead MoreWhat Is Business Ethics? The Public Interest1047 Words   |  4 PagesResponsibility Executive Summary Corporate social responsibility (CSR) has gain a considerable amount of attention in recent years. Much of this has been driven by the publics expectations of their products to be produced under ethical business models. With the aid of technology consumers are becoming more aware of the operations that are responsible for the products they buy. Therefore the pressure for maintaining a CSR program has come from multiple sources. This paper will provide a brief